Charms Company

Charms Company was founded in Istanbul in 2013 by visionary designer Begüm Yalçın, who studied fashion design at the prestigious Nuova Academia di Belle Arti in Milan. Inspired by her Turkish heritage and the cosmopolitan life of Milan, Begüm's creations bring together classic elegance with a contemporary twist. The designer mainly combines different sizes of baroque pearls, which have become the signature of her brand, with different materials such as gold, enamels and pearls. The charms are timeless, iconic, sophisticated and, at the same time, cool and contemporary. The most important characteristic of these creations that affects every woman is that they are as simple and modern as they are striking.